Ideation:

The project kicked off with an ideation phase, where the team convened to align on the vision of the infotainment system. Referencing initial requirements, the team engaged in feedback-driven improvements to these requirements​​. This collaborative session was crucial for establishing a cohesive direction and ensuring all designers were invested in components that matched their interests and skills.

Low-Fidelity Prototyping:

Once a unified concept was agreed upon, the team embarked on crafting low-fidelity prototypes. This step was essential for translating abstract ideas into tangible designs that could be iteratively refined. The focus was on simple yet functional layouts that balanced user needs with technical feasibility​​.

Design Alternatives and Storyboarding:

The team developed three alternative prototypes, including designs for a Digital Instrument Cluster and the main infotainment display. Each prototype was explored through flowcharts and storyboards to visualize the user interactions and design flow.

Prototyping and Cognitive Walkthrough:

The team created prototypes for their most promising ideas, which were then filmed to visualize the user interaction. These prototypes were subjected to cognitive walkthroughs, assessing the user’s ability to perform tasks like switching between the tabs, or locating their vehicle using the app. This stage was crucial for identifying usability issues and areas for enhancement​​.

User Testing and Feedback Integration:

Feedback from the cognitive walkthroughs was meticulously integrated into the design, refining the prototypes to better meet user expectations and improve the overall UX. This iterative process helped in fine-tuning the design to a high degree of usability and user satisfaction.